Nike City in USA Personalized 3D Hoodie
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Nike City is Nike’s world-first, never-before-seen concept art exhibition; featuring new and innovative design pieces celebrating the creative spirit of the Nike inventor from Nathan Jurgenson.
Nike City invites customers to come on a journey with four nomad artists, Marc Ecko, Mostafa Housni, Naoto Fukuse and Mister Cartoon who use wokeness to connect with consumers. The event discusses how society has changed over the years, impacting conversations about personal identity and brands through visual expression.
Within the walls of Nike city visitors can explore new product categories and discover traditional images reimagined through a less than hi-tech lens
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Nike City is absolutely one of the most extravagant retail locations that have been built in New York. The 800-square-metre space will feature 800 pairs of Nike shoes to light up in real-time every time someone enters the store. When it comes to consumerism and malls, Nike City will be a “luxury behemoth”.
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Nike City is a 3D-printing for personalization feature, it allows Nike lovers to print the sneaker of their choice by uploading designs online and then printing them on a sheet of cotton with natural dyes.
Cool Features:
Customized sneakers are more unique than ordinary pairs because they allow user to choose hundreds of combination depending on their mood for any given day.
It also ensures that product wear can be customized and personalized in any way possible.
Apart from being widely available online, Nike City has been shown in selected U.S department stores as well as some Nike retailers in 2018
PRODUCT INFORMATION:
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Nike City is a Netherlands-based sports apparel brand that delivers individualized gear to the world. Recently, Nike City released an Elite Personalbummer, which was made for local athletes. They delivered their 3D-printed zips, customized images, and hoodie for that particular local athlete in NYC with some custom logo placement.
Nike is embracing 3D printing and hearing customers could get their “Nike City Personalbummer” locally by hooking up with these 3D printers
i) Nike Jungle Crewneck Sweatshirt with Rips
ii) Nike Dunk Skyline Crew: Black
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Nike City is currently a residential complex project in which each resident has the option of choosing from over 75 details that are personalized for the individual. This makes them more difficult to produce, but Nike City provides all residents with a possible outcome
Nike City 3D Hoodies provide all their populations with endless customization possibilities, which prevents residents from getting bored with the design. It offers a number of options that make women feel more comfortable and form-fitting
This leads to both comfort and vision efficiency, thereby serving as part of Nike City’s building front. Significantly Nike City benefits its society in some ways: it possesses unprecedented peace for tenants, reduces stress levels in society
In addition to this it helps build relationships among people
Nike City in USA Personalized 3D Hoodie
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Personalization is the icing on the cake. Marketers do not consider themselves successful if the received messages are entirely pre-written or canned. Marketing is about progress and one compromise leads to another compromise and soon, you wonder where to start marketing for what problems your target customer facing.
Nike City in USA: Nike City near Union Station with a personalized hoodie for every type of number range for 3D printing. The personalized 3D Hoodies use radio frequency identification tags that track your speed against other visitors so visitors wearing similar collars will compete on a team with their numbers against each other in an arena (also called hustle).
Where they fear chaos to flock together, they find beauty in unique customization opportunities. One option has influencers creating 10+ customized pieces at once which can be spun
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This personalized 3D hoodie enables people to learn about your sports or interests and get you a direct digital message.
Nike partnered with tech company, Oblong, to create a personalized 3-D printed Nike City for the historic Armory building in New York City. The city gets its name from the overwhelming number of companies at the Armory’s north bike parking lot.
The goal was to give Nike the tools they needed in order to ride into this sneaker and apparel mega-market, reaching individual consumers in an entirely new way.
A patent has been filed for this sort of thermoforming technology that can be used on a range of garments.
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